How to Dominate Your Marketplace with Integrated Medical Device Internet Marketing Strategy and Execution
WSI B2B Marketing gives medical device manufacturers like you a competitive edge with results-oriented Internet marketing.
A sample of successful clients include Haag Streit USA (a premier global manufacturer of ophthalmic diagnostics), Reliance Medical (manufacturers of chairs, stools and instrument delivery systems), AccuPlace (a robotics company specializing in medical device manufacturing), and Bayou Ophthalmic (a distributor of ophthalmic devices).
Medical Device Marketing presents a unique set of challenges, and WSI B2B Marketing’s extensive experience overcomes these obstacles for a high return on your investment.
You receive a distinctive online presence matching your market, culture, distribution approach, and sales growth goals. The key difference you receive from working with us is your full range of Internet marketing services are “integrated” for maximum effectiveness with a focus on measureable return on investment.
Benefits of an integrated medical device marketing strategy
Used correctly, Internet marketing provides medical device manufactures the following benefits at an incredible value:
- Leads generated at the fraction of the cost of trade shows and direct advertising in trade magazines
- Increasing sales, lead quality, customer education, and customer feedback by combining a distributor model for medical device sales with direct interaction with end-user customers (doctors, hospitals, or clinics)
- Improved brand recognition when regularly seen on search engine results and prominent industry websites
As a premiere medical device manufacturing web marketing firm, WSI B2B Marketing creates unique websites which generate client interest and respect for your company. The striking design concepts are aesthetically pleasing, yet user-intuitive. The result is a powerful lead generation asset to your business and educational resource to your customers.
Why using a specialty Medical device marketing firm is a necessity
There is no room for error in medical marketing. There are unique rules about marketing claims and advertising, and you want a firm experienced in ensuring accurate information to sustain compliance and your reputation. Your customers also expect a certain level of professionalism and tone. Our website designs and sales copy reflect years of experience satisfying your customer demographics.
How to not get lost in an intensely-competitive global marketplace
Today’s global marketplace is extremely competitive, with manufacturers worldwide able to compete in any country. Chinese exports reach the medical device manufacturing market and although “Made in the USA” still has value, the perception is changing.
How inferior products (unfortunately) win on the web
80% of customers perform at least some part of their buying research by using the Internet.
Without high rankings in the major search engines (Google, Yahoo, and Bing), Medical device manufacturers with tremendously unique and innovative products may find they are lost amongst inferior competition in the search engines.
Just as an example, the first ranking on a Google search results page gets 27% of the clicks from visitors. The 5th listing gets less than 5%. At WSI B2B Marketing, we get you ranked high, create compelling sales copy, and generate new qualified leads for your business.
We have experience with just about every situation in medical device manufacturing marketing and can quickly generate an online campaign which delivers extremely high ROI.
Grow your revenue starting today with integrated medical device internet marketing
Contact WSI B2B Marketing today for answers to questions about your current Medical device marketing strategies and discover how to integrate your efforts for a dramatically-improved return on investment.